PRESS RELEASE

FOR IMMEDIATE RELEASE   

                  TRUFIBER TO JOIN DIRECT COMMUNICATIONS FAMILY

 

Pocatello, ID (August, 9^th 2022) – Direct Communications of Rockland, Idaho announced that it has acquired truFiber of Pocatello, Idaho. truFiber’s primary offerings are in fiber internet, and they currently serve more than 3,600 customers in the Pocatello and Chubbuck areas.

“truFiber is a local company that has worked hard to expand their network while creating a reputation of fast and reliable fiber internet,” said Tim May, Owner of Direct Communications. “We feel like this is an ideal acquisition as our values are aligned, and together we will make a significant fiber footprint in the Chubbuck and Pocatello areas.”

Not only do customers have the option to keep the package they have always enjoyed, making the transition seamless, but the acquisition also offers current truFiber customers new, more customized package options if they have been looking for speeds that fit their needs. Instead of paying a higher price for unnecessarily high speed, newer options are available at lower prices for the more casual internet user.

The transition is in motion and will take some time as current customers will need to be moved over to new systems. Patience is requested as these two companies reorganize and merge.

About Direct Communications

Direct Communications, a family-owned broadband provider, has been assisting customers with their communications needs since 1954.

Headquartered in Rockland, Direct Communications also has offices in Chubbuck, Paris, and Rexburg. They have a fiber network that spans from Bear Lake to West Yellowstone. Direct’s ownership and executive team live in East Idaho. That local leadership and market understanding is an important part of the company mindset and culture.

In 2019 Direct Communications implemented their Upgrade Your School Program and announced that all new and upgraded residential customers could donate their first month’s payment to the school of their choice. Since the program’s inception, Direct Communications has donated more than $220,000 to local schools in their service area.

In Recent News

Direct Communications teamed up with the City of American Falls to bring fiber optics to 1,400 homes. Construction began in January and since then, nearly half of the mainline has been completed.

In the last few years, Direct has built a name for itself by working with numerous rural counties and cities to bridge the digital divide by building fiber optics. Some of those communities that are now enjoying the benefits of fiber include Arimo, Roberts, Lewisville, Weston, Clifton, Dayton, Oxford, Dingle, Ovid, Liberty, and Thatcher. To learn more about Direct Communications and to check for service in your area, log on to directom.com or speak to one of our local representatives at 208-548-2345.

 

 

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